5 signs your website is costing you customers

Your website is often the first real conversation a customer has with your business. If it’s confusing, slow or outdated, they leave, and you never even know they were there.

1. It’s hard to use on a phone

Most visitors are on their phones. If buttons are tiny, text needs zooming or menus break, you’re losing them.

2. Visitors can’t tell what you do in five seconds

Your headline should say what you do and who it’s for. Clever slogans can come second.

3. There’s no clear next step

Every page should make it obvious what to do next: call, book, buy or get a quote.

4. It’s slow

Huge images and bloated plugins make pages crawl. Every extra second costs you visitors.

5. You can’t update it yourself

If changing your hours requires a developer, your site will fall out of date. A good site lets you make simple edits in minutes.

If you recognized two or more of these, it’s probably time for a rebuild that puts your customers first.